The University of Lille has accredited 50 platforms, which are organised around 10 themes and made accessible to the academic and private sectors to accelerate tomorrow’s discoveries.
National and international platforms
The platforms are key to positioning the Lille site at the highest international level and strengthening research partnerships with the socio-economic and cultural sectors. They cover all research topic areas in Lille. Many are recognised as facilities of excellence and are involved in national and international networks.
Expertise for the public and private sectors
The platforms provide the expertise of researchers, engineers and technicians in the use of cutting-edge equipment and the provision of services. They also provide access to databases and the computing resources needed to process them.
Marketing
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MiHXLabMarketing and Societing Lab
Competencies
- Exchange and transfer between business and academia
- Hosting marketing research and studies with a wide range of methodologies (qualitative and/or quantitative studies)
- State-of-the-art physiological behavioural measurement technologies
- Wide-ranging marketing and consumer issues
- Distribution issues and new business challenges
- Supporting companies in their transition to responsible, social and sustainable development marketing policies
- Development of theoretical, methodological and practical training for incubators
Contact
Scientific director: Maud Herbert
Blanchemaille, Euratechnologie
4ème étage
87 rue du Fontenoy
59 100 Roubaix
mihx.adm@gmail.comUnder the administrative supervision of:
University of Lille